Digital Marketing Training Workshop to Be Held for Rural Business Development in Qaleh Bala
The head of the Department of Cultural Heritage, Tourism, and Handicrafts of Shahroud County announced the holding of a digital marketing training workshop for the residents and business activists of the tourist destination village of Qaleh Bala, stating: This workshop is aimed at
According to the reporter of Mirath Arya, Seyed Mohammad Sadegh Razavian said: The digital marketing training workshop, with the slogan 'From Village to the Online World, More Sales and Wider Customers,' will be held on the second day of Khordad 1405 [May 22, 2026] starting at 11 AM at the House of Environmental Protection and Asiatic Cheetah Conservation in Qaleh Bala village.
The head of the Department of Cultural Heritage, Tourism, and Handicrafts of Shahroud County added: This workshop is held with the aim of familiarizing economic activists and local producers with the capacities of the digital space and utilizing modern marketing tools, so that rural businesses can introduce their products and services beyond local markets and reach broader markets.
He stated: In this training course, taught by Professor Khaksar Shahmirzadi, topics such as presence in domestic and foreign markets, online sales and business development, marketing on social networks, methods of reaching more customers, and strategies for increasing the sales of rural products will be examined.
Razavian emphasized: Developing digital skills among the local community can play an important role in the economic prosperity of villages and provide the ground for better introduction of cultural capacities, handicrafts, and indigenous products at the national and even international levels.
The head of the Department of Cultural Heritage, Tourism, and Handicrafts of Shahroud County, referring to the position of tourism and local products in Qaleh Bala village, said: This village, as one of the prominent tourist villages in Shahroud County, has significant capacities in the field of handicrafts, indigenous products, and tourism services, and utilizing modern marketing tools can help better introduce these capacities and increase the income of the local community.
He concluded by emphasizing: Holding such workshops is an effective step towards the economic empowerment of the village, the development of sustainable tourism, and strengthening the presence of local producers in modern markets.